At Aery Advisors, we are constantly looking for ways to give back to the Global Startup Ecosystem, especially founders and funders looking to innovate, to .... [Click to continue]
Cash is oxygen for startups
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Too many tech startups fall behind due to a lack of financial resources
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If there isn't time now, when will there be?
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Based on your answer you will get dynamically generated page (more than 106 Millions answer variations), with review of your current business state and what you need to do to become investor ready.
Fundraising Educational Products and Programs
4 powerful venture finance video lessons that will help you learn the language startup investors expect to hear from you before they wire you money
Does your startup have Venture Finance Advisor who can help you to raise money from investors, negotiate the deal and get the best terms?
We help you get investor ready, and coach you through the whole process, from beginning to end, through the ups and downs, for a period of 12 months, until you raise your next funding round
We review your startup current state and help you to become investors ready, and coach you through the process during 3 month period
Term Sheet Battle
Ever how entrepreneurs and high-tech ventures "spin-out" technology from top research-intensive universities and other institutions, including how such spin-outs organize and negotiate their first round of seed capital from outside investors? Wonder no more.
Term Sheet Battle - DTU (2021) is a live (and on-demand recording) between a real institutional investor and real "spin-off" entrepreneur, represented by a lawyer with real experience structuring and closing transactions of this nature. This program demystifies what is mostly a closed and poorly understood process: the first negotiation of a "term sheet" to launch finance and grow the spin-out startup. Read the full blog post about this event and the program.
Brad Furber helps Printify Close $45 Million Series A Round
Printify, Inc., headquartered in Riga, Latvia, announced the successful closing of a $45 Million Series A financing led by Index Ventures, H&M Group and Virgin .... [Click to continue]
Term Sheet Battle – DTU – 2021
Ever wonder how entrepreneurs and high-tech ventures "spin-out" technology from top research-intensive universities and other institutions, including how such spin-outs organize and negotiate their first .... [Click to continue]
The G&T Sessions Podcast with Andrew Turner and Brad Furber
Podcast recently published by G&T Sessions, which features Andrew Turner interviewing our founder Brad Furber, regarding “growth”, “technology” and what are the key ingredients to .... [Click to continue]
Want Liquidity and Capital Resources? Sell Your Online Business. Here’s How.
Guest Post by Max Lapit, Empire Flippers- the marketplace where you can Buy & Sell Quality Online Businesses.Max LapitAbout the Max LapitMax is part of .... [Click to continue]
Term Sheet Battles™
A PRODUCT OF EVOLUTION People sometimes ask about the origins of Aery Advisors and the Venture Finance Academy. It’s a good question. These sorts of .... [Click to continue]
To Market, To Market…Home Again, Home Again, Jiggety-Jig: Part 4 of our Venture Finance Academy Case Study – How to Raise $1.35M for Your Tech Startup During a Pandemic
Going to Market - The Long Journey Ahead.Raising money is a lot like having a baby. You can’t really speed up the process without messing .... [Click to continue]
How to prepare an investment offer to raise US$1.35M for Your Tech Startup: A Venture Finance Academy Case Study – Part 3
The third Case Study part is all about Going to Market with an offer that will attract the Investors and the Capital you need. And .... [Click to continue]
Do you need a silicon implant? Or, how to raise US$1.35M pre-seed funding for Your Tech Startup (Venture Finance Academy Case Study – Part 2)
In the movie The Social Network about the birth of Facebook, one of the founders says that they have formed a Florida LLC. “Classic rookie .... [Click to continue]
How to Raise US$1.35M pre-seed round for Your Tech Startup During a Pandemic (A Venture Finance Academy Case Study – Part 1)
Welcome to the first part of the case study of how SaaS startup SanityDesk raised US$1.35M of pre-seed funding and the sources it used to .... [Click to continue]
How to Raise US$1.35M for Your Tech Startup During a Pandemic (A Venture Finance Academy Case Study – Introduction)
A few weeks ago, in late November 2020, our founder Brad Furber travelled from his current WFH base in Basel, Switzerland to Kiev, Ukraine to .... [Click to continue]
Why Some Startups Get Funded – And Some Don’t?
As an angel investor, advisor, tech executive, securities lawyer and an entrepreneur in my own right, I’ve been on many sides of the table when .... [Click to continue]
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We are the education, coaching and advisory business
We are not a direct investor in our customers, and we are not a "finder" or "broker/dealer".
Our experience is in helping startup founders and CEOs access the necessary knowledge, expertise and connections to attain their venture finance goals.
Angel and venture capital financings
Mergers and acquisitions
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MEET BRAD FURBER
Founder of Aery Advisors
I’m Brad Furber. I’m a seed investor, company advisor, entrepreneur and lawyer who’s been working closely with funders, intermediaries, founders and visionary entrepreneurs just like you during my entire professional career.
I’ve been a strategic mentor, advisor and angel investor in 50+ tech startups, 15 of which have already achieved an exit or liquidity event. I served as President and CEO of a bootstrapped and profitable consumer Internet software + services global tech startup, co-founder of an innovative law firm for startups and emerging growth companies, and founding business leader of a cross-faculty innovation centre at one of the world’s top 50 research intensive universities.
I’ve been engaged to advise on more than 150 angel and venture capital financings, more than 50 mergers and acquisitions, and 10+ public offerings.
Over the past ten years, I’ve lived and worked in four countries – the USA, Denmark, Australia and now Switzerland. I understand that each region and each jurisdiction has its own unique culture and way of doing deals. I’ve seen first hand what’s worked and what hasn’t. Venture finance is not one size fits all. It requires empathy, design thinking, legal, financial and marketing know-how, strategy, persistence and true grit.
That is what I am sharing in this course.
I spoke to a startup founder with a $400K investment from a local investor. He was planning to spend it all to generate $200K revenue. I suggested it might be smarter to spend some of it, say $15K, on a compelling venture finance offer that could improve his balance sheet by $1M or more. That’s what I’m talking about – building foundations and capabilities, and selling your dream to investors who can help you innovate, compete and grow.
I want to help you help yourself – by sharing access to knowledge, expertise and networks that will enable you to meet and exceed your venture finance goals and objectives.
Companies and Organizations that trusted Brad Furber
What other startup founder say about working with Aery Advisors and Brad Furber
Printify Inc., headquartered in Riga, Latvia, announced in September 2021 that it successfully closed a $45 Million Series A financing, led by Index Ventures, H&M Group and Virgin Group.
Latvia’s Printify Closes $45 Million Series A Round in September 2021
If you can have somebody experienced like Brad, that is huge because it can save you a ton of money
“I think the most expensive thing in business is the mistakes you make and mistakes in terms of the direction of where you want to bring the company, and the time you waste in going the wrong direction or focusing on the wrong thing.
And if you have somebody experienced like Brad, that is huge because it can save you a ton of money.
Having the possibility to have the advice from somebody who has been there and done that before is incredibly valuable.”
-James Berdigans Founder and CEO of Printify.com
Aery Advisors’ founder Brad Furber has been working with the co-founders of Printify since late 2016. Since that time Brad has participated in multiple financing rounds, including Printify’s Series A round. Over the years, Brad has acted on behalf of Printify in multiple capacities, including as mentor, coach, strategic litigation manager, Series A term sheet negotiator, and outside advisor to counsel Printify going forward in connection with its print on demand platform scale up globally.
ZEMP's product suite enables small and medium businesses to sell across channels, manage operations across all core disciplines, engage with customers, accept payments and ultimately grow their business.
Swiss startup raised $1.3M swiftly in 2021
When I started talking to the first potential investors and they asked "Can I have a look into your data room" and I was prepared. It was a very positive thing. It was much easier to get traction in the market. It was first preparation of 3 months and 4 months of negotiations with investors. All in all, within 7 months we raised 1.3 million dollars.
Brad was tangible, we had open conversations, coaching sessions, I had trust in him because he’s done it, he went through it, he talks from experience, and he has a very huge heritage. You accepted his advice because it worked. It is not a standard class. This is bespoke sessions with him where he focused and adapted his knowledge to my needs.
I would definitely 100% recommend it. I believe there is nothing that cannot be improved so no one has ever got from me a 10, as there is always room to improve, but I would say the experience has been a clear 9 for me.
Founder of Zemp Business Solutions
Lucerne, Switzerland | zemp.io
SanityDesk is a CRM + Website Builder/Marketing Automation tool that has all of the systems a small business needs to set up, organise, and grow their business online for a low monthly cost
If I hadn't had Brad's coaching, I'd be nowhere close to raising almost $2 million dollars in a pre-seed round
If you do not get your house in order as Brad teaches, you shouldn't go out and raise money.
What I really learned was that there is a process and a system to get your house in order, and that makes all the difference in the world. Aery Advisors has created an entire tool kit to help entrepreneurs do that in the venture finance course. What the course and programs teach is critical to achieving venture finance success.
-Samuel P. N. Coo, CEO & Founder of SanityDesk.com
iPromote, headquartered in San Luis Obisbo, California, provides digital advertising technology and solutions designed to help underserved SMBs access the high growth programmatic digital advertising market in an efficient and cost-effective way.
Brad helped us raise more than $1M in equity
If I could do it over again, I would compress the time that we spent in the early years and bring in expertise as early as possible to make sure that you're enlisting people that have that explicit knowledge, that “been there, done that" experience, to help guide you move forward.
I was fortunate that I've known Brad for a long time. I've known him since he was 20 years old and I've participated with him, watching him work all around the world. He has extensive experience helping entrepreneurs, startups and emerging growth companies raise capital globally.
In July 2021, Cohere Capital, a Boston-based private equity firm made a strategic growth investment (8 figures) in iPromote.
- Gregg Albright, CEO of iPromote